- 09 May 2016
- Posted by KenyanSam
- Creative Strategies , Marketing
Why brands in Kenya have a hard time #BuyingDigital
This post was inspired by a recent @BrianMbunde interview where when he was asked about some challenges he has faced as a Digital Marketing Consultant at SCANAD, he stated: What is #BuyingDigital? Digital Marketing is marketing products and services using digital channels to reach customers. This can include Social Media (Facebook, Twitter, Instagram, Snapchat, YouTube…), Google Ads, Online