- 08 Feb 2018
- Posted by KenyanSam
- Uncategorized
6 REASONS WHY YOU NEED SOCIAL MEDIA ANALYTICS
“The reality is that an insight is nothing more than information until you use it to actually change something,” Anthony Coops – Partner, KPMG Australia. A KPMG report https://assets.kpmg.com/content/dam/kpmg/pdf/2015/08/going-beyond-the-data-turning.pdf shows that 81% of enterprises are using analytics to gain marketing insights and improve their understanding of customers. Social Media Analytics will help you: 1. To Segment your